Hi, I’m Irys, the creative mind behind Ys Design.
Since I was little, I’ve been surrounded by books, colored pencils, and lots of imagination. What started as a passion for drawing and storytelling has evolved into a career dedicated to UX/UI design, creating visual identities, and developing digital experiences that truly connect with people.
I have a high visual sensitivity and a strong ability to conceptualize ideas before they take shape. This skill allows me to develop original and functional color palettes tailored to the identity and specific needs of each brand, whether it’s a personal project or an established organization. Thanks to my spatial vision, I design logos both in 2D and using cell-shading techniques, achieving results that convey depth and character even in flat formats.
"Creativity is just connecting things."
Complete interface design for internal-use mobile apps, featuring intuitive navigation and an accessible approach for all types of users. I prioritize a flexible screen system focused on usability and ease of use.
Interface design for internal work environments, such as admin panels, billing systems, or management tools. I focus on clarity, information organization, and efficiency in daily use.
Design of coherent and memorable logos and branding through custom color palettes, typography selection, and original iconography development. Each element is crafted based on the tone, audience, and values of your project.
Attractive and functional web designs, which I then build in WordPress so you can manage them easily. I replicate any external design and adapt it to your content, maintaining a balance between aesthetics and performance.
My experience as a writer, with four published books, has allowed me to build a strong foundation in using language as a communication and strategic tool.
In addition to working as a copywriter, I have given talks and workshops on storytelling, narrative applied to branding, and effective communication. This enables me to approach each text not only from a technical perspective but also strategically and emotionally, adapting to different sectors, tones, and communication goals.